Overcoming the Giant :: Art Arts Films Film Movies Essays

Overcoming the Giant And he slung it and struck the Philistine in his forehead . . . and he fell on his face to the e nontextual matterh (1 Samuel 1749b). The Biblical account of David and Goliath is the nearly famous incident of the underdog defeating the giant. Since this event, history has seen giant after giant keep down by a seemingly insignificant underdog. Alexander the Great, before he was given his title, defeated a supposedly unconquerable Persian army, conduct by King Xerxes. In the 1960s, Joe Namath, quarterback of the New York Jets, predicted and delivered a horrible victory over the heavily favored Baltimore Colts. Even in faggot tales, the theme lives on in Jack and the Beanstalk. And, today, in the heart of San Jose, other David-and-Goliath scenario has arisen between the Camera Theaters and the mainstream Cinemas. But this time, the hurdle is daunting. Can the Camera Theaters get the hang this giant, or are the challenges too numerous and too great? in that location is, of course, one main obstacle for the Camera Theaters to shoot down if they are to locomote they moldiness draw more teens. Why are teenagers so chief(prenominal) to the movie industry? When it comes to making money in the movie industry, it is statistically proven that the largest profit contributors are 16-20 year old males. While the art films in downtown San Jose draw educated, sophisticated 35 year-old audiences, they have not drawn the young moviegoers. This, in a nutshell, is the challenge the Camera Theaters must break in order to run low the tightening grip of the unmerciful cinemas. However, we must recognize the multiple pieces that makeup the nutshell before we can defacement it.To determine what the Camera Theaters need to do in order to overcome the insufficiency of teenagers it draws, the writer took an unofficial poll that has laid out the biggest reasons for the lack of interest among teenagers. The poll taken showed that 60% of Prospect High schoo ling students have never been to either of the Camera Theaters, thus confirming the surmisal that the theaters need to draw teens through their doors. But the poll went further it a exchangeable showed that 40% of students had never even heard of the Camera Theaters. Therein lies bother number one in drawing teens lack of publicity. For the Camera Theaters to survive they must find a way to gain publicity. In 1993, when it seemed like the Cameras were going to close, twelve art film theater owners wrote letters of stomach and thirteen newspaper editorials were written on the situation.